For a significant number of us, the prospect of secondary school invokes recollections of abundant note pad doodles. Hand-drawn air pocket letters, pictograms, and stick-figures would brighten homework, tests, and papers – and instructors, obviously, were continually requesting that we thump it off.
Thus the greater part of us did, maybe in light of the fact that we made sense of that we simply weren’t that great at drawing on paper. In any case, when a few of us were in secondary school, we didn’t yet have the various advanced choices for “drawing” our thoughts. Be that as it may, now, machines can enable us to breath life into them – and it’s turned into a profession way for some individuals. Visual computerization is something that advertisers can simply profit by adapting, even without a formal instruction. In those cases, we enter a universe of do-it-without anyone else’s help training, with rehashed suggestions like, “learn Photoshop, Illustrator, and InDesign,” or, “read a book about essential plan standards.” And as much as those assistance, learning basics, exploring new devices, and building up an individual style make for a precarious exercise in careful control.
Always keep an ear to the ground.
As marketers, we already know how much there is to learn from influencers. After all, 49% of folks trust the people they know above anyone else for product or service recommendations, and in the digital age, that includes influencers.
Influencers — who according to NeoReach are “individual[s] with an online presence who … influence the opinions and behaviors of your target audience” — are often willing to share the secrets to their success in their content. If you make a point to listen to and engage with them, you’ll become more familiar with the online design world, which can help you discover more tips from other industry experts, become comfortable with relevant terminology, and stay on top of trends.
Wondering how to engage? Turn to Twitter or Instagram as a place to start conversations with these influencers. You never know who might respond to your questions — and any positive connection you make can only help you learn more. Following along and joining the exchange can naturally lead you to become a part of a design community that will support you throughout your journey.
Collect inspirational work.
Once you decide to learn design, start building a catalog of work you think is successful. That can be as simple as bookmarking images in your web browser, making a Pinterest board, or saving items to a folder on your computer. Like a list of influencers, a catalog of inspiring work will help you to identify trends — both past and present — in design as you begin to recognize patterns in the work of others. You’ll also start to understand your own personal style preferences and interests. If you find yourself continually saving infographics, for example, you might start looking into specific resources to learn how to create them.
Dissect the process.
One of the most pivotal moments in my design journey was when I recognized that every single illustration, infographic, and icon I had ever ogled over was the product of someone mastering how to combine shapes and lines. That’s not to say that other factors don’t play a role — just wait until you try and learn meshes in Illustrator — but fundamentally, these designs were built up from simple shapes.
Get specific with your online search queries.
As you begin creating your own designs, you’ll likely hit an obstacle where you think to yourself, “Hmm. How the heck do I do that?” Chances are, others have wondered the same thing. Like many self-taught disciplines these days, the majority of my own technical design knowledge was gained by watching a YouTube tutorial while I actively followed along.
The key is to be really specific with your searches, so you can find a highly relevant tutorial. Searching for something like “how to create an icon” might deliver really broad search results. Instead, type in exactly what you want to learn, like, “how to create a flat icon with a long shadow.” Boom.
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Reproduce your favorite work.
Let me be clear: Under no circumstances should you infringe on anyone’s copyrighted work. Never reproduce someone else’s work and try to pass it off as your own.
That said, re-creating a design you like — without advertising it as your own work — will help you gain a deeper understanding of design technique. As with dissecting a design, it’ll help you learn new technical skills that’ll come in handy when you’re creating your own designs.
You’ll have to get creative with the method you choose to recreate the design, so this exercise will utilize both the left and right sides of your brain. Don’t get frustrated if you can’t duplicate a design exactly — remember, the process is more important than the result.